VOpreneur TV
A voice over conference dedicated to the business side of voice over? Yes please! In this episode, Marc Scott speaks with VOcation Conference founders Carin Gilfry and Jamie Muffett all about the business side of voice over. Among the subjects discussed... some of the challenging aspects of running a business and tips for doing it better, the current state of AI in voice over, how to choose better teachers, and they even dig into whether or not there's actually a VOIlluminati! Not only is this episode incredibly insightful, it's also a lot of fun! CONNECT WITH VOCATION CONFERENCE Register for eVocation Conference - https://www.vocationconference.com/ VOcation on Instagram - https://instagram.com/vocationconference VOcation on X - https://x.com/vocationNYC Carin Gilfry Website - https://www.caringilfry.com Jamie Muffett Website - https://jamiemuffettvo.com Marc Scott on Instagram - https://instagram.com/marcscott RESOURCES FOR VOICE ACTORS * The VOpreneur Guide to Testimonials Visit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZam Visit https://voicezam.com/marcscott * For voice over services: Visit https://marcscottvoiceover.com * Want VOpreneur Swag? Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group Visit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance! Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions! Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions! Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://calendly.com/marcscott/free15min KEY TAKEAWAYS ✅ Running a voiceover business requires more than just talent in the booth. ✅ Voice actors need to adapt to changes in the industry and take charge of their own careers. ✅ It is important to find trustworthy teachers and avoid predatory coaches. ✅ Success in voiceover takes time, dedication, and a willingness to learn. ✅ Gaining practical experience is crucial in the voiceover industry, and no class can replace the experience gained from actually doing the work. ✅ Conferences and community play a vital role in the voiceover industry, providing opportunities for networking, learning, and sharing experiences. ✅ VOcation is a conference that focuses on the business and entrepreneurial side of voiceover, providing valuable insights and resources for voice actors. 00:00 Embracing Entrepreneurship in the Voiceover Industry 10:37 Is there a VO Illuminati 14:50 The Challenges of Marketing and Finances in Voiceover 21:46 Choosing Trustworthy Teachers and Coaches in the Industry 28:59 The Financial Realities of Starting Out in Voiceover 34:19 The Impact of AI on the Voiceover Industry 36:12 The Importance of Business and Marketing Skills for Voice Actors 49:20 The Vocation Conference: Embracing the Business Side of Voiceover #voiceacting #voiceover
Here's an easy to follow content strategy for social media that will help you find a balance between adding value to your audience and self-promoting your voice over business. I also answer a number of different marketing related questions from voice actors. Use the chapter markers to quickly and easily jump to questions asked and answered. BOOKS MENTIONED IN THIS LIVE STREAM The Singularity Is Nearer - https://amzn.to/3LuXlLN Tarzan Economics - https://amzn.to/3LsP0sh Company of One - https://amzn.to/3LASqZK Poor Charlie's Almanack - https://amzn.to/3SgSNfR Genius Makers - https://amzn.to/4fdCpqC Life is Magic - https://amzn.to/3SbaSMA 🎙️ For voice over services - https://marcscottvoiceover.com 🛎️ For voice over marketing coaching, classes and resources - https://vopreneur.com ✅ Subscribe to the VOpreneur® YouTube Channel - https://youtube.com/@vopreneur 📸 Follow me on Instagram - https://instagram.com/marcscott 👥 Join the VOpreneur Facebook Community - https://facebook.com/groups/vopreneur 00:00:00 Welcome to Free Advice Friday 00:01:23 The 3-2-1 Social Media Content Strategy 00:09:18 What was the game changer in your voice over career? 00:14:24 Any new book recommendations? 00:16:46 A special guest appearance from the Jelly Bean 00:18:14 What is a good LinkedIn hashtag strategy? 00:21:37 How do you find voice over work in foreign markets? 00:24:42 Tips for voice over rates and negotiation. 00:32:24 What do I look for for foreign voice over work? 00:35:05 What to do when a client asks for a service I don't provide. 00:38:59 How do I promote my YouTube channel? 00:40:31 Content Compass Workshop 00:42:18 Is Fiverr a good source for voice over work? 00:46:00 How to design the perfect logo. 00:49:42 What do you use for live streaming? 00:51:11 What are your top three marketing swag suggestions? 00:53:31 What do you use for your VOpreneur merch? 00:57:06 Do I need to upgrade my WaveApps account? 01:00:10 What is the Jelly Bean's favorite color? #voiceacting #voiceover #marketing
When I decided I wanted to redo this VOpreneur logo this year, there was one thing I was certain of. I was working with a human. With the previous logo, I used an online design service and it was ok. But this time, I really wanted / needed to work through the process with a human. That's when I found Katie Sinkowski online. Working with her on the VOpreneur logo process was incredibly insightful and somewhat therapeutic for me. She helped me translate a jumble of ideas and concepts in my brain into a logo that told a better story of the VOpreneur brand. In this episode, I walk through the logo design process with Katie. We talk design, color theory, psychology, trends, fonts and so much more. If you're in the market for a logo, or thinking of redoing the one you've got, this episode is going to be incredibly helpful for you. CONNECT WITH KATIE SINKOWSKI Katie Sinkowski Website - https://ksdesign.ca Katie Sinkowski Facebook - ttps://www.facebook.com/katiesinkowskidesign Katie Sinkowski on Instagram - https://www.instagram.com/katiesinkowskidesign Marc Scott on Instagram - https://instagram.com/marcscott RESOURCES FOR VOICE ACTORS * The VOpreneur Guide to Testimonials Visit https://vopreneur.com/testimonials * Get an instant $25 credit when you sign up for VoiceZam Visit https://voicezam.com/marcscott * For voice over services: Visit https://marcscottvoiceover.com * Want VOpreneur Swag? Visit https://teespring.com/stores/vopreneur * Join the VOpreneur Facebook Group Visit https://facebook.com/groups/vopreneur EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance! Visit https://antlandproductions.com * Thanks to Christy Harst for VO contributions! Visit https://christyharst.com * Thanks to Krysta Wallrauch for VO contributions! Visit https://krystawallrauch.com If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. https://calendly.com/marcscott/free15min 00:00 Introduction to Logo Design 08:18 Thinking Deeper About the Design Process 13:07 The Importance of a Logo Speaking for Your Brand 18:24 The Psychology of Color in Logo Design 24:11 Client Involvement in the Design Process 28:46 The Value of Collaboration and Conversation in Graphic Design 31:30 The Role of Human Designers in the Age of AI 34:14 Design Considerations: Color, Fonts, and Consistency 36:38 Choosing the Right Graphic Designer KEY TAKEAWAYS ✅ Designing a logo is a complex process with many layers required to tell the right story. ✅ Working with a human designer makes the logo design process easier and more enjoyable. ✅ Color plays a significant role in brand perception and should be chosen carefully. ✅ A logo should reflect the client's brand and speak on their behalf when they're not present. ✅ AI can be used as a tool in graphic design, but it cannot replace the expertise and creativity of a human designer. ✅ Considerations in design include color, consistency, and the use of print materials. #graphicdesign #voiceacting #logodesign
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